Lucky, an Oakland based recording artist, released his debut EP "Blacksheep" in Q1 of 2021. I worked closely with Lucky to create his album covers, craft a cohesive rollout strategy for the EP's release, create promotional content + assets for EP promotion, & advise on marketing strategy.
I designed the cover art design for the Blacksheep EP using photos shot by Ariel Mei.
I crafted a cohesive 6-month rollout strategy with the goal of informing & engaging both current & prospective listeners of the EP's release & subsequent content from the artist such as music videos, merch, & tours.
I designed additional assets for evergreen use such as a brand logos, artist bios, DSP artist assets, media assets for Youtube, social media content & more.